The Nationwide ad during the Super Bowl was indeed controversial but it speaks to the truth about childhood injury.
Accidental injury is the number one killer of children under the age of 14. Each year more than 6.5 million young people are injured severely enough to land in a hospital emergency room, many with life-altering consequences. Yet, an astounding 90% of these death/injuries could be avoided through education and prevention measures like those offered through the Center for Childhood Safety. For 20 years, the Center for Childhood Safety has been a “vaccine” against accidental childhood injury.